InterACT Conferences: San Francisco 2007

At a Glance Information

The Smarter Decisions Conference takes on the customer imperative

Know thy customer — it's the golden rule of smarter business decisions. That's why Fair Isaac's InterACT 2007 conference will focus on smarter customer decisions, and the Enterprise Decision Management solutions and strategies that will help you grow your business.

Join us in scenic San Francisco for InterACT 2007 on May 15-18 at the Luxury Collection Palace Hotel. You will explore the latest advances in analytics and decision technology, and leave with practical solutions for tackling increased foreign competition, higher customer expectations, the internet economy and tougher regulations.

At InterACT 2007, you can:

• Learn from more than 80 presentations, including case studies, research results, industry panels and strategy discussions.
• Exchange ideas and best practices with peers through discussion groups and other networking opportunities.
• See the latest analytic and decision management solutions at the InterACT Product Expo.
• Consult one-on-one with Fair Isaac staff on your specific business needs and technology issues.
• Hop a cable car, enjoy Pacific Ocean views from the Golden Gate Bridge or explore many other adventures only available in San Francisco.

InterACT registration fee: $1495
For registration information, or to learn about discounts, email us at interact@fairisaac.com, or call 1 800 496 7001 (US toll-free) or 1 858 369 8032 (rest of world).

Who should attend
InterACT provides critical information for executive officers, directors and managers who oversee marketing, customer management, credit operations, fraud, collections, product management, analytic centers of excellence or IT departments within financial services, insurance, retail, telecommunications, healthcare and pharmaceuticals.

Download the InterACT Program Guide (4MB PDF).

Don't miss our keynote speakers

Dr. Mark Greene
Chief Executive Officer, Fair Isaac
Wednesday, May 16, 8:30 am

Dr. Mark Greene became CEO of Fair Isaac in February 2007.  Previously, he spent 12 years with IBM, where he distinguished himself as a leader in the company’s financial services industry segment and software business groups. In his opening keynote address, Greene will discuss Fair Isaac's priorities, including its architecture for Enterprise Decision Management.

Don Tapscott
Chief Executive, New Paradigm, and Author, Wikinomics: Competing in the Age of Collaboration
Wednesday, May 16, 8:30 am

Don Tapscott is one of the world's leading authorities on business strategy, and chief executive of international think tank New Paradigm. He is the author of 10 widely read books about information technology in business and society, including Wikinomics (2006, co-authored with Anthony Williams), named as one of the Best Innovation & Design Books of 2006 by BusinessWeek. A wide-ranging exploration of competition in the emerging networked economy, Wikinomics explains how to prosper in a world where new communications technologies are democratizing the creation of value. At InterACT, Tapscott will help you understand the major forces revolutionizing business today. Learn more about Wikinomics at http://www.wikinomics.com.

Chip Heath
Professor and Author, Made to Stick: Why Some Ideas Survive and Others Die
Thursday, May 17, 8:30 am

In his new book Made to Stick: Why Some Ideas Survive and Others Die, co-authored with Dan Heath, Chip Heath examines why certain ideas — ranging from urban legends to folk medical cures — survive and prosper in the social marketplace of ideas. Why is it that urban legends stick in the back of our minds? And why is it that you can’t get that clever little auto insurance commercial out of your head? Heath will answer these questions and help you, as a leader or marketer, create messages that will break through the larger marketplace of ideas and stick to what’s important. Heath is a Professor of Organizational Behavior in the Graduate School of Business at Stanford University. His course, How to Make Ideas Stick, has now been taught to hundreds of students including managers, teachers, doctors, journalists, venture capitalists, product designers, and film producers. See Chip & Dan Heath on the Today show.

Michael Lewis
Author, The Blind Side: Evolution of a Game, Moneyball: The Art of Winning an Unfair Game, Liar's Poker: Rising Through the Wreckage of Wall Street
Friday, May 18, 8:30 am

A shrewd observer of politics, finance and the American scene, Michael Lewis combines keen insight and social commentary with a signature sense of humor. Taking his second dive into the world of professional sports with The Blind Side: Evolution of a Game (W.W. Norton, 2006), Lewis delves into the substructure of football and, specifically, the less-heralded linemen who are overshadowed by society’s fascination with point-scorers. The Blind Side comes on the heels of Lewis’ 2003 bestseller Moneyball: The Art of Winning an Unfair Game, which shows the effect that an innovative personnel approach has had in allowing the small-budget Oakland Athletics to consistently rank among baseball’s best. In 1989, Lewis first made a name for himself with the chart-topping Liar’s Poker: Rising Through the Wreckage of Wall Street, an inside look at his career as a bond trader that best-selling author Tom Wolfe labeled “the funniest book on Wall Street I’ve ever read.”

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